Digital Marketing
The Evolution of Social Media Marketing Social media is undoubtedly one of the most powerful tools that a business can possess today. According to a study by Statista, 37.9% of consumers make a purchase after seeing a social media ad for a certain product or...
Digital Marketing
How To Market a Landscape Business Without Hiring an Agency Landscape businesses often don’t have the budget to hire an agency, so they’re looking for alternative ways to market their businesses. It can be tough to know where to start when it comes to...
Lead Generation
Create an Irresistible Offer No One Would Dare To Decline When it comes to business success, offering the best products and services will not always guarantee staggering sales. There are multiple other companies who are providing the same offers and making the same...
Digital Marketing
How to Run Successful PPC Campaigns To succeed in business these days, a successful online presence is essential. Your website is often the first interaction you have with potential customers, so it’s necessary to design your site well and make it easy to...
Lead Generation
How to Build an Effective Trade Show Marketing Strategy While trade shows are great for companies in theory, many are all too familiar with this scene: the booth right next to or across from them is buzzing with activity, but theirs is absolute crickets. However, you...
Digital Marketing
At Last, the Secret to SEO is Revealed So, what is Search Engine Optimization, and how does it work? Search Engine Optimization (SEO) is the practice of improving your website to make it rank higher on search engines. SEO’s main objective is to ensure that when...
Digital Marketing
Are you a small business owner looking for useful SaaS marketing tips for your small business? If so, you’ve come to the right place! This post contains a comprehensive overview of what your SaaS marketing campaign should entail. You will find incredibly useful SaaS...
Lead Generation
Your products and services may be top-notch, but if potential customers can’t find you online, they’ll go with a competitor that’s easier to find. That is why having a solid online presence is critical to the success of any business today, and Google...
Digital Marketing
What You Can Do About Email Marketing Right Now In 2022, around 4.3 billion people are using email, and reports suggest that by 2025, this will grow to 4.6 billion. With these numbers in mind, email seems to be the most powerful tool to connect with potential...
News
Edison, New Jersey, April 28, 2022: epIQ Creative Group welcomes it’s newest team member, Claudia Kowalik. Claudia will serve as the Digital Marketing Coordinator for both internal and external marketing within the fast expanding epIQ team. “We are in...
Content Marketing
There’s Big Money in Content Marketing Most businesses know that content marketing is necessary for their overall marketing strategy. What many businesses don’t know is that there’s big money in content marketing. Based on research, did you know that the content...
Lead Generation
How To Build an Effective Sales Strategy In 7 Steps An effective sales strategy is essential to the success of your business. Because they can’t see the big picture, sales teams and managers with no strategy make judgments based on what seems best at the time....
Lead Generation
6 Effective Sales Cadence Strategies: Engage Your Customers and Drive Sales In the world of sales, there are many strategies taken to ensure maximum customer engagement, lead generation, and revenue. One of these is sales cadence, an often-neglected process that helps...
Content Marketing
Content Marketing Like No Other Did you know that it takes 10 to 14 impressions for people to remember your brand? If you’re only using one content marketing channel — let’s say a blog — this means your target audience needs to visit your blog at least...
Digital Marketing
Key Steps To Creating a Successful Multi-Channel Marketing Campaign Let’s face it, taking what you have to offer in mind, you may need multi-channel marketing campaigns in this day and age. Since the taste and trend of the market seem to be ever-changing, businesses...
