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Our Marketing team is growing and so is epIQ Creative Group

Our Marketing team is growing and so is epIQ Creative Group

Edison, New Jersey, September 8th, 2022: epIQ Creative Group welcomes it’s newest team member, Sabrina Rom. Our Marketing team is growing and so are we. Sabrina will work as the Digital Marketing Coordinator for both internal and external marketing within the epIQ...

Digital Marketing

How To Optimize Your Website for Mobile

How To Optimize Your Website for Mobile

How To Optimize Your Website for Mobile If you’re like most people, chances are you’re using your phone to view this article. If you don’t like how this page is structured or the content is hard to read, you’ll probably look elsewhere for information quickly. Think...

How Canva Revolutionized Digital Marketing and Like Industries

How Canva Revolutionized Digital Marketing and Like Industries

In the past decade, digital marketing has become increasingly significant for businesses of all sizes. As more and more people use the internet on a regular basis, it’s vital that businesses have a strong presence there, too. However, creating attractive and effective digital marketing materials can be a challenge, especially if you don’t have a lot of design experience.

That’s where Canva comes in.

Business Processes

The Do’s and Don’ts of Being a Great Leader

The Do’s and Don’ts of Being a Great Leader

The Do’s and Don’ts of Being a Great Leader Good leadership is an essential component of any successful business. According to SBA, all businesses will experience critical moments in which the actions of leaders and managers make the difference between success and...

How To Measure Your Marketing ROI

How To Measure Your Marketing ROI

How To Measure Your Marketing ROI Measuring the return on investment (ROI) of your marketing efforts is essential. After all, if you’re spending money on marketing, you want to ensure you get a good return on that investment. But not everyone knows how to go about...

Content Marketing

Highly Personalized Content: Is This the Future of Marketing?

Highly Personalized Content: Is This the Future of Marketing?

If content is king, then personalized content is the emperor of content marketing. That’s because personalized content delivers a unique and customized experience to each individual who encounters it. According to a study by Accenture, 74% of consumers find living profiles valuable.

So what exactly is personalized content? And should you use it in your digital marketing strategies?

How To Use LinkedIn Marketing To Drive Business Growth

How To Use LinkedIn Marketing To Drive Business Growth

LinkedIn is a powerful platform that can be used for much more than just posting your resume. LinkedIn marketing is a great way to connect with other professionals in your industry, build relationships, and grow your business.

LinkedIn is different from other social media platforms because it is geared toward professionals. LinkedIn users typically look for business opportunities, networking, or industry news. LinkedIn marketing should be used to target these users with content that is relevant to their interests.

When you use LinkedIn for marketing, like those with business-to-business products or services, or if you want to know the ropes of LinkedIn marketing, it is important to consider how the LinkedIn algorithm works. The algorithm is designed to show users the most relevant content, which means you must produce high-quality content targeted to your specific audience.

In this article, we’ve put together a guide covering all LinkedIn marketing aspects. This includes the types of content you can post, how often to post, best practices for using LinkedIn to grow your business, and strategies for LinkedIn marketing so you can get the most out of the platform and drive business growth to new heights.

Lead Generation

B2B Lead Generation Secrets That Will Get Responses

B2B Lead Generation Secrets That Will Get Responses

How To Build an Effective Sales Strategy In 7 Steps An effective sales strategy is essential to the success of your business. Because they can't see the big picture, sales teams and managers with no strategy make judgments based on what seems best at the time. With a...

Sponsor Challenges: Here’s What They Want and Need

Sponsor Challenges: Here’s What They Want and Need

Sponsor Challenges: Here’s What They Want and Need In what sense do sponsors want to be involved? Throughout the world, we see logos of sponsors everywhere. From the red carpet to the baseball field. There is a lot of value in sponsorships. However, nothing is easy,...

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